mar, 18 may | Webinar

LIVE SESSION: Assessing the sustainability of a global media ecosystem with Anna Lungley

With traditional industries it is fairly obvious where one can start to decarbonise supply chains and implement sustainable technologies. In digital industries it is far less obvious how a company might make a change, particularly where there is less immediate control over the extended ecosystem.
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LIVE SESSION: Assessing the sustainability of a global media ecosystem with Anna Lungley

Time & Location

18 may 2021 15:00 – 16:00
Webinar

About the event

With traditional industries it is fairly obvious where one can start to decarbonise supply chains and implement sustainable technologies. In digital industries it is far less obvious how a company might make a change, particularly where there is less immediate control over the extended ecosystem.

Be Loud is sitting down with Anna Lungley, chief sustainability officer at Dentsu International, a giant in the global media ecosystem with upwards of 60,000 employees in 145 countries. We will be speaking about the mammoth task of creating a sustainability framework across such a large corporation with the added complication of being in digital industries.

  • To what extent can you evaluate the true carbon footprint of digital media
  • How pushy can you be on implementing sustainability criteria in procurement
  • Setting a sustainability policy for a company with such intense geographical reach
  • Reporting against the ESDGs
  • The business benefits of bold action
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